Why we built FortLoop

Buying reach from publishers has been opaque for a long time. Rate cards hide behind sales calls. Link networks sell placements in bulk without naming a single site. And the credibility a publisher has with its readers never travels with the ad an advertiser runs next to it.

FortLoop fixes both problems in one marketplace. Advertisers run their Meta ads under a vetted publisher's identity while keeping the campaign in their own Business Manager, and they buy sponsored placements from publishers listed by name with metrics and price on the row.

We are operators who have built marketplaces and media businesses before. We built the marketplace we wanted to buy from.

Named, not bundled

Every publisher on FortLoop is listed individually and vetted. There are no packages and no unvetted networks.

Metrics before money

DA, DR, traffic, audience and price appear before you commit, not after.

Control stays with the buyer

Amplified campaigns run from your own Meta Business Manager. Your data never leaves your account.

The people behind it

Jose Beltramini

Jose Beltramini

Co-founder & CEO

Spent 15 years as co-founder and CEO of Summa Solutions building the storefronts and marketplaces that advertising traffic lands on: 150+ e-commerce and marketplace launches across Latin America, the US, Canada and Europe as a Magento Gold Partner. Later CTO of Brandlive and CIO of Infracommerce. Degrees in IT and Business Administration from the University of Buenos Aires.

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Nacho De Marco

Nacho De Marco

Co-founder

Repeat founder and operator who previously built BairesDev into the world's largest bootstrapped software services company. He has also backed and helped scale 80+ companies through BDev Ventures. He has written for Forbes, spoken at Davos and Stanford, and was featured in a Harvard Business School case study.

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Momchil Filev

Momchil Filev

Co-founder

Repeat founder focused on building technology companies from zero to scale. He founded BestReviews, a bootstrapped platform used by 500M+ people and acquired by Nexstar, and previously worked at Google. Stanford BA, Harvard MBA.

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Talk to the people who built it.